The Duchess of Sussex has hired Sunshine Sachs, a PR firm that tried to rehabilitate the images of Michael Jackson and Harvey Weinstein.
Meghan enlisted the company in light of a string of controversies, including flying in private jets while encouraging people to look after the environment.
The 38-year-old broke with Royal tradition, hiring the organisation without the knowledge of the Windsors.
Sunshine Sachs has been accused of using ‘dark arts’ to improve the reputations of celebrities.
Harry and Meghan (pictured at a London film premiere July 14) have hired Sunshine Sachs amid publicity concerns
It represented disgraced movie mogul Weinstein in 2015 when he was accused of groping Ambra Battilana Gutierrez. That year, an executive at the firm admitted hiring people to edit the Wikipedia pages of clients.
Meghan made the move over concerns about the public turning on her, The Sun reports.
Weinstein (pictured) hired the firm as he faced allegations of groping a model in 2015
Shawn Sachs and Keleigh Thomas Morgan, who represented the Duchess when she was an actress on Suits, guided her through high-profile matters recently – including her guest edit of Vogue.
Meghan is believed to be worried about coverage of her supposedly negative relationship with William and Kate.
She was heavily criticised for taking four private jets in 11 days despite proclaiming her environmentalism on social media.
Sunshine Sachs is reportedly handling plans on the new Sussex Royal charity foundation.
Michael Jackson – who has been accused of abusing children – used the PR firm that has now been hired by Meghan
The Duke and Duchess formed the venture after breaking off from their foundation with the Cambridges.
Palace staff are said to be shocked at the hiring of Sunshine Sachs, given global PR chief Sara Latham being at their disposal.
Latham is highly experienced, with her former clients including Hillary Clinton during her 2016 presidential run. She also worked for Bill Clinton during his time at the White House.
An insider at the Palace said: ‘Hiring a Hollywood firm to represent you for PR while a member of the Royal Family is unorthodox to say the least.’
But Meghan’s trust in Keleigh is long-established, with her friend landing a prime seat at the Royal wedding.
Other Sunshine Sachs clients have included Natalie Portman, Ben Affleck, Bon Jovi, Aerosmith, Leonardo DiCaprio, Justin Timberlake, Jennifer Lopez and Snoop Dogg.
Buckingham Palace said last night that Meghan and Harry hired Sunshine Sachs to help launch their foundation in the US.