Richard Madeley makes viewers squirm as he asks glamorous Susanna Reid ‘how does Hemorrhoid cream work on your face?’ as she returns to work on Good Morning Britain

RICHARD Madeley went full Alan Partridge mode on Good Morning Britain when he asked Susanna Reid: “how does Hemorrhoid cream work on your face?”

Glamorous Susanna, 48, returned to work today following her Easter break and Richard told her about his fake-tan fail on telly last week.

Susanna Reid
ITV

Richard Madeley went ‘full Alan Partridge mode’ today when he asked Susanna Reid ‘how does Hemorrhoid cream work on your face?’[/caption]

Richard, who had been standing in for Piers Morgan over Easter, told her he thought he had slathered on aftershave but it was fake tan, and that a sympathetic guest had been in touch to say he’d mixed up creams before – but used Hemorrhoid cream.

Stunned Susanna erupted into awkward laughter and replied: “I thought we were talking about fake tan not Hemorrhoid cream!”

The legendary host, who has been compared to Steve Coogan’s alter ego Alan Partridge, left fans squirming on Twitter.

Susanna Reid

Susanna Reid
Richard Madeley went ‘full Alan Partridge mode’ today when he asked Susanna Reid ‘how does Hemorrhoid cream work on your face?’
ITV

One said: “Richard Madeley going in full Alan Partridge mode from the off talking about hemorrhoid cream”

Another joked: “Mr Pearce is poorly as he mistook his tanning cream for heammoroid cream”

Richard previously insisted he’d attained his tan on holiday.

The star had a VERY tanned complexion on today’s GMB
refer to caption.
Richard Madeley addressed fans and apologised for his 'pumpkin like' fake tan on Good Morning Britain today
Richard  apologised for his tan on Good Morning Britain today
ITV

He explained: “Well I was in the south of France for two weeks and just got back a few days ago.

“But I agree with you it’s looking a bit orange today. It can only be make-up I think? There is a tan underneath it. Sorry everybody if it’s a bit pumpkin-like! I’ll take it down. I’ll wash it off.”

Richard had opened the show shaking yellow maracas but viewers were more interested in his looks.

Donald Trump
Some viewers said Richard looked like US President Donald Trump
Getty Images – Getty

Good Morning Britain

One mused: “‘I’m wondering if Richard’s actually had a spray tan, with that and his extraordinary hair he’s beginning to look like action man in a suit!”

Another concerned viewer said: “What colour is Madeley this morning. Is it from the shade of tan from the high blood pressure range?”

While a third asked: “”Just switched #gmb on did a double take. Did Madeley forget to tan his ears after trowelling the Ronseal across his face?”


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